{"id":1416,"date":"2026-03-06T15:21:02","date_gmt":"2026-03-06T15:21:02","guid":{"rendered":"https:\/\/en.avic.uobaghdad.edu.iq\/?p=1416"},"modified":"2026-03-09T07:44:59","modified_gmt":"2026-03-09T07:44:59","slug":"women-and-digital-marketing","status":"publish","type":"post","link":"https:\/\/en.avic.uobaghdad.edu.iq\/?p=1416","title":{"rendered":"\u201cWomen and Digital Marketing\u201d"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">Avicenna Center for E-Learning Organizes a Training Course Entitled<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">\u201cWomen and Digital Marketing\u201d<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">Within the activities of the Women\u2019s Affairs Unit, the Avicenna Center for E-Learning, in cooperation with the Electronic Computing Center, the Institute of Laser for Postgraduate Studies, and the Market Research and Consumer Protection Center, organized a training course entitled <\/span><\/p>\n<p><span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">\u201cWomen and Digital Marketing.\u201d<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">The course was delivered by:<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">Assoc. Prof. Suha Jamal Mawlood, College of Administration and Economics<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">Lecturer Alaa Aref Jaafar, Electronic Computing Center<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">Lecturer Maryam Ali Matloob, Avicenna Center for E-Learning<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">The course was held on Wednesday, 26\/2\/2025, in person at the hall of the Electronic Computing Center, within the framework of cooperation between the two centers for the year 2025.<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">The course aimed to empower women and enhance their active presence in the digital field, particularly in digital marketing, which is considered one of the fastest-growing fields in the modern era. <\/span><\/p>\n<p><span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">This was achieved by providing participants with both theoretical knowledge and practical skills that enable them to confidently enter the digital labor market.<\/span><\/p>\n<p><span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\"> The course also sought to support the spirit of initiative among participants, encouraging them to establish their own online projects and contribute to achieving economic independence while developing their professional capabilities in line with rapid technological advancements.<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">The course included several topics, such as introducing the concept of digital marketing and its importance in the present time, explaining how to work on social media platforms, and how to prepare a successful marketing plan.<\/span><\/p>\n<p><span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\"> It also covered creating purposeful and engaging content that meets the needs of the target audience.<\/span><\/p>\n<p><span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\"> In addition, the course discussed paid advertising methods, strategies for building a personal brand, and the use of analytical tools to measure results and improve performance.<\/span><\/p>\n<p><span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\"> The course also included practical applications and real examples of successful women in the field of digital marketing, allowing participants to connect theoretical knowledge with practical experience.<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">The course concluded with an open interactive session to answer participants\u2019 questions and discuss the most important challenges women may face in the field of digital marketing.<\/span><\/p>\n<p><span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\"> Practical advice and guidance were provided to help overcome these challenges and achieve success and sustainability. <\/span><\/p>\n<p><span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">The importance of continuous learning and keeping up with technological updates was also emphasized. <\/span><\/p>\n<p><span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">At the end of the course, certificates of participation were distributed in appreciation of the attendees\u2019 efforts and their commitment to developing their skills and strengthening their role in the digital community.<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">Media and Government Communication Unit<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">Photography: Assistant Designer Lara Ghassan Shaya<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">Telegram Channel: https:\/\/t.me\/avicenna_uobaghdad_edu_iq\u2060\ufffd<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">Arabic Website: https:\/\/avic.uobaghdad.edu.iq\/\u2060\ufffd<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">English Website: https:\/\/en.avic.uobaghdad.edu.iq\/\u2060\ufffd<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">LinkedIn: http:\/\/tiny.cc\/4lv2001\u2060\ufffd<\/span><br \/>\n<span style=\"font-size: 22px; font-family: 'Times New Roman'; margin-top: 10px; display: inline-block;\">#University_of_Baghdad<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;1421&#8243; img_size=&#8221;900*500&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;1423&#8243; img_size=&#8221;900*500&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;1424&#8243; img_size=&#8221;900*500&#8243; alignment=&#8221;center&#8221; css=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_raw_js]JTNDc2NyaXB0JTNFJTIwdmFyJTIwdHJhbnNfcGFnZSUzRCUyMjIwMjQwJTIyJTNCJTIwJTNDJTJGc2NyaXB0JTNF[\/vc_raw_js][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text css=&#8221;&#8221;]Avicenna Center for E-Learning Organizes a Training Course Entitled \u201cWomen and Digital Marketing\u201d Within the activities of the Women\u2019s &#8230; <\/p>\n","protected":false},"author":55,"featured_media":1422,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"categories":[6,3],"tags":[],"class_list":["post-1416","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive","category-latest-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ 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